Urban-Fluff: Happier Babies Plus Healthier Environment Equals Money in the Bank

(PRWEB) June 19, 2008 -- At a time when new parents are looking for ways to cut expenses while being environmentally conscious, cloth diaper designer and entrepreneur, Heather Nerheim launches a new cloth diaper line and website called Urban Fluff. Urban-Fluff.com (www.urban-fluff.com) provides consumers with the most cutting edge, functional, and luxurious cloth diapers on the market. By choosing to cloth diaper your baby, you are providing the best for your baby, the environment, and your pocket book.

Cloth diapering has many benefits; one such benefit is your baby's comfort. Cloth diapers are soft against baby's skin and decrease the chances your baby will experience diaper rash and other health and allergy related problems. According to the Real Diaper Association, diaper rash had increased in infants and toddlers from 7% to 78% since 1955 as a result of more plastic disposable diapers dominating the market.

Cloth diapers continue to prove that they are a better choice for the environment as disposable diapers generate sixty times more solid waste than cloth. Over 92% of all single-use diapers will end up in landfills, and one ton of garbage is created for each baby who uses disposable diapers.

According to Nerheim, President of Urban Fluff LLC, cloth diapering can also benefit your pocketbook by saving thousands over using disposable diapers. She states, " Take for example, our most expensive diapers, the Deluxe All-In-One's - the cost of diapering from birth to potty training would be approximately $1034.84, with our new One-Size AIO the cost would only be $563.12. Now, the cost of disposables would be approximately $3,469.92! If you use your cloth diapers for subsequent children the only costs you have are detergent, water, and electricity, which depending on where you live is approximately $228 to wash a load of diapers every day for two years. Now you can see the savings are really adding up."

Cloth diapering is a very reliable and environmentally responsible way to diaper your child. They can be washed and used indefinitely, and many parents will use them on successive babies. Nerheim has made several improvements to her cloth diaper line to make them more reliable and extend their life and she is constantly listening to customer feedback and revising products accordingly; providing parents with the best high-end, quality diapers on the market.

Urban-Fluff.com offers a variety of different diaper styles ranging in price from $20.95 to $24.95. In addition to offering cloth diapers, they also provide customers with a variety of accessories such as Lush Wipes, Organic Wipes, Fluff Doublers, and One-size Diaper Inserts. They stand by their products, offering customers repair services for the lifetime of their Urban Fluff diapers and guarantee them to be manufacturer defect free for 60 days. If the hook and loop tapes come loose, no matter how many times they have been worn and washed, you can ship them the diaper and they will mend them free of charge. They provide excellent customer service with a toll-free customer service line, email, and an online troubleshooting page that will address common questions and problems. With many positive customer testimonials, and noted as a 2007 must have in Pregnancy Magazine's Buyers Guide, isn't it time that you too join the fluff rEvolution?

About Urban-Fluff.com:

With the birth of her son Peter in 2006, Heather Nerheim discovered her love for cloth diapering and with that passion she developed the cloth diaper company, "Just Ducky Baby", now known as Urban Fluff. With an art degree from the University of Washington and a creative mind, Heather set out to design "the world's most luxurious diaper." After many months, and several re-designs, the Deluxe Microfiber All-In-One was complete. The Deluxe diapers had a great reception but she did not want to stop there. The One-Size All-In-One and Plush Pocket diapers were released in October 2007. Drawing support and inspiration from her husband and two children, Heather continues to design the world's most luxurious, fashionable, and cutting edge diapers on the market.

If you would like more information regarding this topic, or to schedule an interview with Heather Nerheim, please call Phyllis Pometta at 815-342-6739

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